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API Integration

Definition

The process of connecting software applications through their Application Programming Interfaces to enable data exchange and functionality sharing.

Overview

API integration involves creating connections between different software systems using their publicly exposed interfaces. This allows applications to communicate, share data, and trigger actions in each other. Modern API integrations typically use REST or GraphQL protocols and handle authentication, rate limiting, error handling, and data transformation. Effective API integration enables real-time data synchronization, automated workflows, and unified user experiences across disparate systems.

Why It Matters

Without robust API integration, organizations rely on manual data entry and swivel-chair work between systems—costing thousands of hours annually. Reliable API connections are the foundation of any automation strategy, directly impacting operational efficiency and data accuracy.

How New Odyssey Helps

New Odyssey provides pre-built API connectors and AI-powered data mapping that reduce integration development time from months to weeks.

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